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ITV institution

ITV Institution
ITV is an integrated producer broadcaster. It creates, owns and distributes high-quality content on multiple platforms globally.
ITV’s revenue is as follows:
The total international revenue; broadcast & online was £2,075m. ITV studios revenue was £1,582m.
It has the largest share of the UK TV advertising market at 47.6%. This is significant as many young people choose to watch programmes online (take Netflix as an example) due to the ease of access and choice of when they get to watch it.
21 million people are registered for the online ITV Hub service.
ITV broadcasts a wide variety of content on its free-to-air channels. Their investment in programming is mainly funded by television advertising revenue. (Adverts played between breaks in programs).
The varying ITV channels include:
They also own a best of British SVOD service, Cirkus, in the Nordics and Germany, an online service and ITV Choice, an entertainment channel for emerging markets available in 100 countries.





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